Rockefeller Center

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  • 30 Rockefeller Plz New York City New York 10112 United States
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1REC's Take
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Occupancy Information
Destination Rents
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1REC's Take
Pros

✔ Iconic NYC landmark ✔ High tourist foot traffic ✔ Famous ice rink and Christmas tree

Cons

✘ Extremely crowded ✘ Expensive retail spaces ✘ High noise levels

Shopper Profile

✦ Tourists: Visiting iconic landmarks ✦ Corporate Professionals: Working in nearby offices ✦ Preferences: High-end retail, dining, entertainment

Successful Retail Uses:
High-End Retail, Dining, Entertainment
About Location
More than a holiday hotspot, Rockefeller Center is NYC’s beating heart year-round. Tourists, professionals, and city dwellers converge, exploring its range of high-end shops, iconic eateries, and entertainment venues. Rents reflect its iconic status, and the landscape is majorly controlled by corporate entities.
Household Income in Trade Area: $150,000
Retail Sales in Trade Area: $3 billion
Population in Trade Area: 250,000
Occupancy Information
Tenant Sales per Square Foot: $1,500
Occupancy Rate: 95%
Anchor Tenants: NBC Studios, Radio City Music Hall
Tenant Rent/Sales Ratio (%): 20% – 40%
Rent $ / Visitor (relative cost of the foot traffic): $80 – $200
Other Notes: Data sourced from public and private records.
Destination Rents
Average Rent (psf): $600
Median Rent (psf): $600
Rent Range (psf): $600-$600
Rent Variability: Low
Other Notes: Data provided by Retail by MONA, a New York based brokerage firm.
Know Before You Go
Preferred ISP(s)
Spectrum, Verizon Fios
Estimated Permit Timeline (weeks)
8-12
Landmarks Risk
High
Union Labor Disharmony Likelihood
High
Recommended Vendors 🔗

Local Broker: Be Featured! Contact Us

Building Surveyor: Be Featured! Contact Us

Permit Expeditor: Rizzo-Brookbridge

Licensed Architect: Prose Architecture

Store Designer: Be Featured! Contact Us

Real Estate Attorney: Ravid Law Group

General Contractor: Be Featured! Contact Us

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Get Directions
Primary Landlord: NYC
Retail Type: Streets & Neighborhoods
Address: 30 Rockefeller Plz
New York City
New York
10112
United States
MSA: New York-Newark-Jersey City NY-NJ-PA
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