Pros
Cons
Shopper Profile
Successful Retail Uses:
A spotlight of glitz and glamour, the Theater District draws crowds with its legendary Broadway marquees and theaters. Tourists, theater enthusiasts, and city dwellers alike come for the shows and stay for the restaurants and shops. Given its global appeal, rents are premium, dominated by institutional landlords.
Household Income in Trade Area: $130,000
Retail Sales in Trade Area: $3 billion
Population in Trade Area: 300,000
Tenant Sales per Square Foot: $1,200
Occupancy Rate: 97%
Anchor Tenants: Broadway Theaters, Times Square
Tenant Rent/Sales Ratio (%): 20.8% – 41.7%
Rent $ / Visitor (relative cost of the foot traffic): $62.5 – $125
Other Notes: Data sourced from public and private records.
Preferred ISP(s)
Estimated Permit Timeline (weeks)
Landmarks Risk
Union Labor Disharmony Likelihood

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